Looking for top-quality nicotine salt ejuices? Here’s 20 of the most popular nic salts brands right now, if you’re looking for something new and tasty to vape…
Best Nicotine Salt E-Juices

If you’re in the UK and you value high-quality, UK-made nicotine salt vape juices, the best brand right now is Crystalize Bar Salts.
For flavour, how kind it is to your coils, the wide array of flavours, and choice of bottle sizes (you can get 20ml QuickMix and longfills in 60ml and 120ml), it’s my go-to right now and has been for the past 12+ months.
I tend to use the longfill formats, usually 120ml, because I have my go-to flavours that I like: Triple Mango, Blueberry Sour Raspberry, and Grape & Raspberry. I usually have one of each in 120ml on the go at any, one time.
If you’re new to this brand, maybe start with a QuickMix 20ml bottle; this gets you double the size of standard UK 10ml bottles (for less than £6 which is insane value).

For our US-based readers, those of you that can still buy flavored vape juice, anyway, here’s a breakdown of our favorite nicotine salt e-liquid brands right now.
Great US Nic Salt Vape Juice Brands
Finding new and exciting e-juice flavors can be tricky. There are, quite literally, thousand of brands out there, vying for your custom. This makes discovering new, potential flavors and brands rather tricky. Even more so if you’re still unsure about what nicotine salt e-liquid is.
Even for us, it’s hard. We are pretty lucky, though: each week, boxes of vape juice arrive at our office and we diligently work our way through them, making notes and sharing stuff with other members of the team.
The best flavors and brands are ALL included here. This is where we log and detail the best new nicotine salt e-juices that we have tested and loved.
We’re also working on building out more focussed lists, based on things like flavors. Right now we have one for the best apple e-liquids, so if you’re a fan of apple-infused flavors, make sure to check that out.
Here’s the best nicotine salt e-juices the team is currently loving right now…
What Are Nic Salts Anyway!?
Nic Salts E Juice is fast-becoming a very big deal in the US. A lot of this is down to JUUL, and its growing successes.
But another reason is that it is slightly different to standard E Juice – both in the way it vapes AND the way it hits you.
Nic Salts E Juice is basically designed to give you a bigger nicotine hit.
And it’s a pretty new trend in the vaping scene. And even if you have heard of nic salts juice, you might still be a little confused about what it ACTUALLY is.
You’re probably wondering:
- Should I be vaping it?
- How it’s different to standard E Juice?
- Does it taste/vape differently?
All of these questions will be answer below.

I’ll try and keep this as simple as possible.
But if you don’t like science-y stuff, just skip this section 😉
Nic Salts vs Vape Juice
Put simply: standard E Juices, the ones that most of us are used to, use freebase nicotine.
This is the standard for the vast majority of the market at the moment.
Freebase Nicotine is created using nicotine salts derived from tobacco plants which are then treated with ammonia to increase the PH level – this process returns the nicotine to a neutral, freebase state.
Got it? Good!
Both forms of vape juice – Nic salts juice and standard E Juice – require Nic salts.
However, with Nic salt juice, things get a little different…
In order to create Nic salts juice, manufacturers use the same nic salts that are used when creating freebase nicotine.
Only here Benzoic acid is added. And Benzoic acid has the opposite effect of ammonia – it reduces alkalinity and makes the juice smoother.
This is why nic salt juices, despite having high concentrations of nicotine in them, vape really smoothly.
It’s all down to the reduced alkalinity.
Nicotine Salt E-Juices Benefits
Nic Salts Juice was created to make vaping more like smoking; to give the same style hit.
PAX labs, the creator of the JUUL, were the first people to use it commercially.
This is one of the reasons the JUUL is so successful; it provides a massive hit, similar to smoking, but is still very, very smooth and tasty.
Other Benefits of Nic Salts Juice
- You vape less (because there’s more nicotine)
- Great for MTL vaping (and pod devices)
- Helps smokers kick habit properly bu simulating tobacco-grade nicotine hit
- It’s very smooth (even at high concentrations)
High VG juices are great, especially when vaped with low nicotine levels, as you get a really smooth vape that’s packed with flavor.
Chuck some Nic Salts Juice into the mix, however, and while you will get a smooth vape, you might make yourself sick from too much nicotine.
Why? Nicotine levels are WAY higher than they are in standard juice.

For this reason, you probably want to stick to MTL tanks and pod systems when vaping Nic Salts Juice.
Basically, Nic Salts Juice is NOT for cloud chasers.
Nic Salts Juice is for those looking for cigarette-like nicotine hits; those that don’t like the taste of high-nicotine, traditional E Juice; and, finally, those that want to maybe vape less.
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